I loved Jeffrey Gitomer’s newsletter article today; thought I would share.
Quote from Jeffrey’s article:
Yes, I’m serious about the economy, and our present state of affairs, but I am 1000% MORE serious about my business, my finances, and my sales. My focus is on success, not doom and gloom. There’s no bailout for entrepreneurs. And the only stimulus I have is the one I create for myself.
In good times or bad times, here are a few things we are serious about in my business: (How do you and your business compare?)
I realize that many of my customers need help, and I am serious about giving it to them. Not selling – giving.
I realize that many companies are having tough times, and because our field of expertise includes attitude, sales, and loyalty, we have a genuine opportunity to help.
As a speaker, I’m serious about connecting with my audience. I want them to get my message and improve their sales, their business, and their lives – and to do that, I know everyone must laugh. And laugh hard. And laugh a lot. I’m serious about humor. I practice timing as I’m speaking to maximize audience laughter, pleasure, and learning. Over the years, I have come to the full understanding of the power and appeal of laughter.
These are times that call for different approaches and different actions. They challenge me to have a different mindset and slower expectations of victory. Not LOWER, slower.
We have a surprise for our Studio 3.0 users! Our Studio 3.0 users are thrilled with the break-apart designs however, several of our prior 2.4 users would like to see the components added back into 3.0 to give them even greater flexibility. As always, we listen to our customers and are adding many components back into Studio 3.0 (at no charge) in an update. We are adding Swags, Top Treatments and drapery components. The exact release date of that update hasn’t been determined, but we are working hard to make it happen very soon. We will keep you updated. Be sure to subscribe to our blog so you don’t miss the latest news!
We have also color coded all of Jackie Von Tobel images. This will make it easy to spot her designs. Everyone will be able to hover over them to view them but only those that have purchased JVT modules will be able to drag them to the workspace. Click on the screenshot above to enlarge the image to view a sample of the color coding.
Everyone that has Studio 3.0 installed on their computer will receive a pop-up notification window asking if you would like to install the new update. Be sure to say “YES.”
We have postponed the release of Jackie’s 2nd module since we decided to add components to this update. Would you like to see all the images in Jackie’s 2nd module? Click here to visit “The Lounge”, Anna has done a screenshot of all the images included in this module.
Remember, all Studio 3.0 users have the ability to save items to their Custom Tab. I absolutely love this new feature. Also, don’t forget about our Search feature: right click on a main category e.g., Draperies and type in scallop as your search word. Boy, there is a lot of those. Do the same in Swags & Valances and search for empire. You will notice over to the right a gray index will appear, which indicates Studio is searching. The index will turn white and search results will be displayed.
Please feel free to post any comments or questions you may have regarding our upcoming update.
Minutes Matter & Window Fashions had a great turnout for our webinar on Tuesday!! Everyone was so excited about the new Window Fashions Project certification. If you would like to learn more about what it takes to become certified with Window Fashions, check out the FAQ forum on our Lounge. You can choose to take the Fabrication Specialist certification or the Design Consultation certification. Some people even take both!
During the webinar, Deb Barrett explained all the necessary steps required to move through their certification program and then I mentioned a new marketing technique. I won’t spill the beans here, but you can view the recorded webinar to find out how this new marketing technique can help you close sales faster. I also I revealed an EXCLUSIVE NEW Studio Storyboard, which is given to each person who registers for either of the WFCP project certifications. (The storyboard above is an example of the completed storyboard included with the WFCP project certification.) During my Storyboard discussion, I mentioned a special font, “Damned Architect,” that sparked multiple questions. Everyone loved it! To get this popular font, cllick on the font name above and download it to your computer today. Look for another blog post coming soon with more about downloading fonts and installing them on your computer. To ensure that you never miss out on valuable information, be sure to subscribe to our blog. Also, I would love to have you as a fan of the Minutes Matter page on Facebook!
If you missed the webinar, don’t worry we recorded it. Click here to view the recording.
If you have ever heard me speak during a webinar or live at a seminar you have probably heard me warn against rash clicking. The reason I warn you guys about rash clicking is that I have succumb to that temptation many times myself.
I feel that I have to share my story and tell on myself. I don’t want you guys to think I am perfect. Yesterday, I was doing payroll and paying bills; I thought that I would go ahead and pay my 941 payroll taxes. I am setup for E-Pay with IRS. So I can pay these taxes within a matter of minutes. Love those words “Minutes Matter.” Here is what happened:
Now because I didn’t carefully look at all the fields my payment will be deducted from my checking account tomorrow instead of 8/15/09. I always post date the IRS payment and have funds withdrawn out of my account on the 15th of the month. I never like giving the government money before it is due and I am usually so careful about changing the dates on the payment.
I was so mad at myself, I turned my iPod off; I decided no more happy music for me for at least one hour. Sat there for a few minutes thinking of my options. My first impulse was to go and void the payment. Luckily, I had gotten hold of my rashness. I did a bit of research before I made what would have been the biggest Mistake OF ALL. E-Payments go instantly to Intuit, I checked my email and sure enough I had already received an email saying the payment was accepted. If I had of continued with my RASH CLICKING I would have been in a mess with my payroll taxes and that could have added another hour or more to my workload on Monday. I could have called Intuit and try to void the payment before it goes to IRS but I decided to let it go and not let it take “Rent any more space in my head.”
The moral of this story don’t try to sing like Jason Mraz when you are scheduling an E-Payment and look at all the date files before click the final E-Pay button.
If you have a “Rash Clicker” story you would like to share post a comment below. We would love to hear your story.
Nika Stewart and I enjoyed our time with you guys on the “Facebook, Blogs & Ezines” webinar. We had a tremendous turn out. We received a lot of great feedback and with the feedback we received a lot questions that which we did not have time to cover during the webinar. This blog addresses those questions as well as the resources we referenced on the webinar. This post contains a lot of information and I may have missed a question, if I missed your question or you have another question please make a comment below and we will respond.
Resources and other links mentioned on the webinar tonight:
Dandelion Interiors Blog
Minutes Matter Blog
Customized Blog setup by Minutes Matter
Ezines Done for You by Nika Stewart
Jeffrey Gitomer
Facebook
Constant Contact
Blogger
Twitter
Picaboo Photo Books
Flip Video Camera
Simplified Websites
How do I get signed up with Constant Contact?
It’s easy to get started click here to sign up for a 60-trial subscription.
I have a client list how do I get my list into Constant Contact?
You can import your client list into Constant Contact. You can also export your list from Constant Contact.
What did you mean you can add more space to Constant Contact?
I find that photographs help get people to read blogs and ezines. If the photograph is interesting then your readers will read the article. Since you will be adding lots of photographs you may eventually need more space if you are uploading your photographs from your computer. After you have signed up for a Constant Contact account you can pay an additional $5.00 for image storage. Or, you can upload photographs online and add the url to your newsletter, however, this is more advanced. Constant Contact also includes a lot of Free stock photography, that you can use in your newsletters, with your paid subscription.
How can I sign up for Nika’s ezine service?
Click here to go access the special pricing Nika offered during last night’s webinar.
I would like to sign up for Nika’s Ezines, how can I do that?
Email ezines@nikastewart.com and you will get signed up right away.
Can I purchase a mailing list to add more subscribers to my ezines?
No, that is not legal. Your list must be permission based and or past clients.
When an ezine is sent out does it automatically post to my blog & Facebook?
No, you have to manually copy and past the ezine article into your blog, then you can share the blog to Facebook.
Which of the avenues of marketing discussed on the webinar have produced the most paying clients?
I am not sure since I participate in all of them. I think they are all vital and all work hand in hand.
Facebook Questions
How do I sign up for a Facebook account?
Click here to sign up. It is fast, easy and free. First thing you should do is set up your profile and add a photograph of yourself.
Can I delete a post with a misspelled word that I posted?
Yes, I copy the post first, then hover to the right and when the word Delete appears click it to delete the post and then post again.
If a friend posts on my wall and I don’t like it can I delete it?
Yes, on that post hover to the right and when the word Delete appears click it to delete the post and.
How do I separate business clients from family and friends?
I put everyone in category, I have created several categories in Facebook; Family, Minutes Matter, Dandelion Interiors, Church, Friends, Educational etc. To add categories > click on the Home tab > you will see News Feeds (that is your category list) at the bottom of that list click on More then click Create New List.
I would like to add a business page to Facebook, how do I do that?
Facebook allows you to create a free business page. It is under the Advertise section of Facebook. When you click on Advertise there are two segments, select Create Page and not advertise. See the above screenshot the circle highlights where to click.
Have you determined the demographic for Facebook?
It seems the ages that are joining Facebook are varied. I think the 40+ crowd is coming on strong. Since Facebook and Twitter are being used in commercials on TV and radio we will see a marked increase in people joining Facebook.
What is the difference between Friends & Fans in Facebook?
Friends are part of your personal page in Facebook; on my Facebook page for Debbie Green I have over 400 friends. Fans are part of your business page in Facebook; I have over 100 fans on Minutes Matter’s business page. Be sure to become a fan of our Minutes Matter page. Sign up on the right side on our blog. Minutes Matter fans are the first to get notified of any upcoming news and events.
What is the difference between a business page and a group?
As you “Create a Page” in Facebook you have a couple of choices one is Local, the second is Organization, Brand or Product and the third is Artist or Public Figure. You guys would select Local. The reason you want to select a category that best describes your business is when people are searching on FB they can find your page if you are in the category they are searching for.
When you have fans on your business page will you see personal lines from your fans on your business page?
Yes, your fans can post to the wall of your business page. The business page is very much like your personal Facebook page.
Can I keep my Business Page Fans separate from my family and Friends on FB?
Yes, your personal page in FB is totally separate from your Business Page. Fans of your Business Page cannot see your personal profile page at all. Here is the difference, you can set preferences on your personal page not to allow anyone to see your profile until you have accepted them to be your Friend. On the Business Page anyone can just click “Become a Fan” and voila they are a Fan without your approval. I personally allow all my clients/customers to become my Friend in FB. Remember, Jeffrey Gitomer and now my motto “Clients/customers have to Know, Like & Trust you and THEN they MAY do business with you. FB lets your clients get to know you a little better.
Can you invite someone to be a fan . . . . the same way you invite someone to become a friend in Facebook?
Yes, once you set up your business page you can send an invitation”Suggest to Friends” to get people to become a fan. This option is on the left side under Edit Page, you can also click on filter and just send to your business friends. Before you rule out asking your friends and family to become fans you might want to reconsider, they could be great advertisement for you. In fact, I need send that out again. Good question!
Which would be better a blog or Facebook to get started in Social Networking.
If you are new to all of this, I think Facebook might be a little easier to get started. Then you can get a feel for being online. Remember, you have to start promoting yourself to your clients, telling them to join you on Facebook. Then don’t forget to post on a regular basis.
Can you have two business pages on Facebook?
Yes, I have two, one for Dandelion and one for Minutes Matter, both were free.
Blogger Questions
Where can I sign up for a Blogger account?
Click here to get started with Blogger and click Create a Blog.
How many photographs can I post to my blog account?
When you sign up for a Blogger account it comes with Picasa Web Albums which includes 1GB of free space. That is a lot of space. It will take some time before you go over that limit. You can always purchase more space (10 GB) for $20 per year.
What is the difference between a blog and a website?
A website contains a little more formal information and is not as easy to update. Blogs should be more conversational. You can post blogs in a matter of minutes. You can easy add a photograph and one paragraph to a blog within a matter of minutes.
Can I use photographs from a magazine on my blogs and ezines?
No, those are copyrighted photographs, you must ask for permission to use other people’s photographs.
How do I come up with different topics to post on my blog?
As I mentioned in the webinar, keep your eyes and ears open, there are so many topics that will be interesting to your clients. Remember, my post on my Dandelion blog about Yellow Finches?
Do I need a website to have a blog?
No, however, I recommend that every business should create a website. I think it adds another stamp of professionalism to your business.
Do you re-post your newsletter articles on your blog?
Yes, I think that is leveraging your time wisely as Nika so eloquently stated. Of course, the blog contains more posts than just our newsletter articles.
How often should you post a blog to keep readers interested?
We recommend once a week. You can write a several articles at one time and save them as a draft.
Is the blog done in Facebook?
No, they are two separate resources.
Does blogger have a “Preview” feature when you are creating a new blog?
Yes, as you are creating your blog you can click Preview at anytime.
I read you cannot sell or promote a product on a blog on Blogger or WordPress is that true?
I have not had any trouble, I add so many other topics of interest to my blog that it is not a problem. I think if your blog only contained posts about your products that could be a problem.
Quote from Jeffrey Gitomer’s Ezine:
“Get Google-able. WAKE UP, Sparky! Your customer is Google-ing you, just like you are Google-ing them. Your one-page website, your e-zine, your article, your speech, and your community involvement will bring your name and your company’s name to the top of the Google pile. Post on YouTube, blog or ezine and your customers and prospects will find them, and find you more attractive than your (lazy) competitors.” – Jeffrey
Life is too short! I wanted to share this article from Jane Pollak’s blog yesterday. It is a great reminder to us all about what is really important and remembering to be more tolerant of others. Today, we live in such a fast paced world and we all want everything now. Our tolerance for each other has hit an all time low. All we need to do is change our perspective on life! A smile, kind words or a compliment to someone can change their whole day.
How are you impacting the people you deal with everyday?
Click on the image above to read her article; it will change your day.
The past several months have been really exciting at Minutes Matter, but that was just the beginning. We are committed to look for new and better ways to improve our products, Studio is no exception. We have had our programmers make several enhancements that will make using Studio even easier!
If you already have Studio 3.0 installed, you will receive a pop-up window letting you know there is an update to Studio. All you need to do is click “OK” and the Studio installer will do the rest.
Over 3,000 hours have been invested into designing, developing, and illustrating Studio 3.0. Here are a few of the exciting features and functions that are included in this new release.
(Note: Depending on the speed of your Internet, it may take a few moments to buffer
the video before playing. If the video does start, click here to install the video player.)
~ Studio 3.0 ~
… we’ve saved the best for last… the release of a Jackie Von Tobel Window Treatment Module!
~ Jackie Von Tobel Window Treatments (Module 1) ~
In addition to launching a new version of Studio, we will also be releasing the first of four modules from the must have resource, The Design Directory of Window Treatments by Jackie Von Tobel. Studio will be the ONLY graphic software program to offer these illustrations! Now you will have the ability to customize Jackie’s renderings to meet your client’s needs! All four Jackie Von Tobel Window Treatment Modules will be released throughout 2009. Module 1 includes . . .
Studio 3.0 (Upgrade): $247
JVT (Module 1): $197
Don’t own Studio yet? Now is a great time to get on board! Not only will you receive our latest version Studio 3.0, you’ll also have the chance to pre-order the first Jackie Von Tobel Window Treatment Module at the introductory offer!